
We work closely with our clients and commercial partners at alla levels of product distribution to ensure that our client’s, marketing investments work to support their sales objectives mainly through public relations, social media content and partnership, and events support.
We focus on the strategies that build brands and the tactics that drive sales.
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Nonni Strategic Marketing works as a strategic partner to producers of specialty food, premium wine and wellness brands, often with an authentic sustainability or ethical story to tell, in support of their export sales goals for the United States.
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As a very small team with just a few brands, our client partners receive focused and consistent attention from senior staff, relative to clients of a larger agency. This mean more of a brand’s budget goes toward high-level thinking and practiced follow-through.
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Our client partners are all imports: brands that benefit from our specific and complementary range of services, which include traditional media relations, social media and influencer management and events.
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Our strategic location near New York City and our excellent national media network in our sectors are amplified by our team’s food and beverage product expertise. Our client portfolio includes premium brands on a similar trajectory of success in the USA.
We believe that successful marketing of wine, food and travel today means creating and following through on an integrated marketing strategy. To build successful brands we advocate connecting traditional and social media relations to sales force strategy, enhanced with carefully-vetted sponsorships and events. Integrated marketing amplifies the success of each marketing tier, yields efficient spending and spurs optimal cooperation between sales and marketing.
Well-known global brands and institutions like Ferrari Trento, Diageo Chateau & Estates, St. Francis Winery, Vinitaly International, Champagne Piper-Heidsieck
Growth-oriented imported brands entering the USA market for the first time or launching and amplifying a USA marketing effort, such as Flahavan’s Oats (Ireland), Nairn’s Crackers (Scotland), Taylor & Colledge (Australia), Joval Brands (New Zealand)
Businesses that thrive where fine wine and lifestyle meet, like Kobrand Corporation (wholesale), Acker Merrall & Condit (auctions, retail)